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Delivery
Ten-hour practical course facilitated by an instructor. Confirm whether the current delivery is live online or in a classroom.
Cost
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Time commitment
The provider lists 10 hours in total. Confirm the time allocated to AI topics.
Scope
Broader / transferable
What the curriculum covers
First block: human presence, rapport, negotiation and SPIN.
Second block: customer journeys combining physical and digital channels, AI agents, chatbots and personas; prospect qualification and personalization; sales prompts, content, customer insights and objections; and a digital funnel. Demonstrations lead to a learner-created Journey Canvas challenge.
Published learning outputs
Canvas da Jornada Phygital: mapping customer contacts and AI-enabled seller actions.
Illustrative workflow for evaluating learning. Ask which steps the course actually includes.
Practice & support
Practice
Human role-play and an actual AI-tool demonstration. Practical Canvas challenge; specific grading details are unknown.
Feedback
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Certificate
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Before you enroll
Price basis
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Required software
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Prerequisites
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Access terms
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Language
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Enrollment
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How this relates to sales
This is a broader curriculum. Compare the relevant modules with your sales task and ask whether you can use your own sales examples.