What the curriculum covers
- Choose AI use cases for marketing and sales.
- Govern quality, risk and data-protection constraints.
- Analyze real-world cases and measure value through OKRs, KPIs and dashboards.
- Apply GDPR/TCF compliance considerations.
Published learning outputs
- Use-case and measurement plan
Illustrative workflow for evaluating learning. Ask which steps the course actually includes.Practice & support
- Practice
- Four three-hour sessions with applied case work.
- Feedback
- Ask whether individual feedback is included.
- Certificate
- Certificate subject to at least 75% attendance.
Before you enroll
- Price basis
- full course
- Required software
- Confirm which accounts and paid software plans you need.
- Prerequisites
- Ask about prior knowledge and required setup.
- Access terms
- Confirm access length, cancellation and retake terms.
- Language
- Instruction: Spanish
- Enrollment
- Check enrollment with provider
How this relates to sales
This is a broader curriculum. Compare the relevant modules with your sales task and ask whether you can use your own sales examples.